Events
Crisis Communications Workshop
Join us for our next webinar where communications and PR professionals can get a broader understanding of cyber security and tackle a security breach case study.
Speakers will share their expertise about legalities, scams and protection options before participants break into teams to practice managing a security crisis with communications strategy
Crisis Communications Workshop: CyberSecurty and Artificial Intelligence co-hosted with CPRS Edmonton
Featuring Karen Smith, CEO, BBB of Saskatchewan & Brennen Schmidt, Senior Consultant, and Jo-Anne Yau, LLM.
Date: January 21, 2021
Time: 9am - 11 am MT
Where: Zoom
Cost: Members - Free, Non-Members $60
Brennen Schmidt, Cybersecurity Author
Brennen Schmidt lives and breathes all things digital. He’s especially interested in finding the right way to connect people, process and technology.
Brennen is a co-author of the book Cyber City Safe: Emergency Planning Beyond the Maginot Line.
His work has been syndicated through Troy Media in print and online to 1,800 newspapers and a website with more than five million hits. His columns have featured topics ranging from digital communications and cybersecurity, through to the risks and benefits of technology.
Brennen’s work has received high praise from business leaders and academics in North America and Europe.
www.brennenschmidt.ca/subscribe
Karen Smith is the CEO of the Better Business Bureau of Saskatchewan, Inc. (BBB). Karen is leading the Saskatchewan BBB in the pursuit of the their mission to be the leader in advancing marketplace trust to promote and foster the highest ethical relationship between buyers and sellers through voluntary self-regulation, consumer and business education and service excellence.
She is a member of the Board of Directors for Access Communications Co-operative, the New Home Warranty Program of Saskatchewan and to the Regina Community Clinic. She also serves on the Saskatchewan Advisory Board of the Institute of Corporate Directors. Karen is also a member of the Leaders Council at the Hill & Levene Schools of Business, University of Regina. She is a founding member and a Past President of the Saskatchewan Administrative Tribunal Association (SATA).
Jo-Anne Yau, Lawyer in Technology Litigation
Jo-Anne Yau is a civil litigator with a focus in technology and cyber law. For over a decade, she has helped organizations leverage the Internet to capitalize on intellectual property, protect corporate brands, and negotiate agreements. She earned her LLM Master of Laws post-doctorate degree in Internet Law and Technology through the University of Strathclyde, in Scotland.
Jo-Anne’s clients come from all over the world, and include companies, franchises, inventors, artists, athletes, sports leagues and performers. She is a Patent Attorney registered before the United States Patent and Trademark Office, a registered Sports Agent, and is the youngest person ever appointed to preside over a Florida court.
Fostering innovation is central to Jo-Anne’s philosophy. Incorporation of corporate growth strategies in her own law firm earned her the “Entrepreneur of the Year” runner up title in the largest women’s business owner organization in Florida. She served on the Board of Digital Alberta, a not-for-profit organization that supports, promotes, and connects Albertans in digital media and technology. She is active in initiatives that support entrepreneurs, women in business, youth in sports and emerging markets.
Getting Found & Building Trust in an Economic Slump
March 17 — 11:45 p.m. - 1:15 p.m. (Saskatchewan Time)
Members: free | Non-members: $15 | REGISTER HERE
Please note, a link event access will be sent the morning of the to registrants.
Barb McGrath, Founder, Above the Fold
Barb McGrath’s been cracking the online code for nearly 20 years. She’s the founder of Above the Fold Digital Marketing, serving businesses from Nova Scotia to Vancouver. Most importantly, she’s earned the trust of Google.
Barb runs the only Google-approved agency designed to show you how to turn the online “stuff” into in-store buyers. She uses her knack for distilling complex marketing techniques into clear, simple steps to help you land on the first page of Google - even if you’ve never been online.
If you depend on in-person customers, you need Barb’s step-by-step, online marketing plan to generate a steady stream of onsite buyers and make it rain money.
Karen Smith, CEO, BBB of Saskatchewan for an online session.
Karen Smith is the Chief Executive Officer (CEO) of the Better Business Bureau of Saskatchewan, Inc. Karen is leading the Saskatchewan BBB in the pursuit of the BBB’s mission to be the leader in advancing marketplace trust, to promote and foster the highest ethical relationship between buyers and sellers through voluntary self-regulation, consumer and business education and service excellence.
Karen brings a wealth of experience and a commitment to life-long learning. She is a member of the Board of Directors for Access Communications Co-operative, the New Home Warranty Program of Saskatchewan and to the Regina Community Clinic. She also serves on the Saskatchewan Advisory Board of the Institute of Corporate Directors (ICD). Karen is also a member of the Leaders Council at the Hill Levene Schools of Business, University of Regina. She is a founding member and a Past President of the Saskatchewan Administrative Tribunal Association (SATA).
Karen served as the Employer Representative on the Saskatchewan Worker' Compensation Board from June 2005 until August 2015, meeting and communicating with various industries. This role also encompassed serving as a tribunal panel member on thousands of appeals. In addition, Karen draws from her previous marketing and administration experience as Director of Employee Benefits Plans for the Saskatchewan School Boards Association.
Karen also served as a member of the Council of Canadian Administrative Tribunals (CCAT) representing Saskatchewan. Karen has served as a Board Member for the Saskatchewan Assessment Management Agency, Regina Crime Stoppers, the Killarney Village Condominium Association and St. Jerome’s Parish Council. In addition, she has a lifetime membership in the Provincial Association of Resort Communities (PARCS) as one of its founding board members. Her extensive previous community involvement includes organizations such as the International Foundation of Employee Benefit Plans, Canadian Pension and Benefits Institute, and the Human Resource Associations of Saskatchewan and Manitoba.
Karen has both C.Dir (Chartered Director Program through McMaster University and the DeGroote School of Business) and CTAJ (Certified Tribunal Administrative Justice through the Foundation of Administrative Justice, Alta.) designations and is accredited as a Certified Employee Benefits Specialist through Dalhousie University.
Karen has two children, their spouses and three grandchildren.
CPRS NATIONAL CONFERENCE
The 2021 CPRS National Conference Cultivate 2021 will be held both online and in person in Whistler, BC.
Please check the CPRS National website for the most up to date information.
2020/21 CPRS REGINA PROFESSIONAL DEVELOPMENT PROGRAM (note: subject to change)
*With CPRS Edmonton **National PD Virtual Tour ***With CPRS Calgary
| JANUARY 2021 |
January — 21st) — CyberSecurity Workshop* feat. Brennen Schmidt, Sr. Consultant, Deloitte Canada, Karen Smith, CEO, BBB of Saskatchewan, Jo-Anne Yao LLM [Interactive Virtual Workshop]
| February 2021 |
February TBA
| MARCH 2021 |
March 17 — Getting Found and Building Trust in an Economic Slump
with Karen Smith, CEO BBB of Saskatchewan and Barb McGrath, Founder, Above the Fold Marketing Agency
| APRIL 2021 |
April — 2nd week (TBA) — PD with the Warehouse District
| MAY 2021 |
May — 2nd week (TBA) — Book Club: Media Relations with Bill Carney, Colin Babiuk, & Mark Lavigne, CPRS Toronto authors of In the News: The Practice of Media Relations in Canada (University of Alberta Press, third edition 2019) [Virtual Zoom Session]
| JUNE 2021 |
June — 2nd week (TBA) — CPRS Awards & Pints [Awareness & Social]